In Landingi there is a few options which help you better optimize your landing page for SEO.
Few steps to make your landing page more SEO-friendly:
1. Make sure your domain/subdomain contains targeted keywords in the URL
2. Check out if title and page description contains targeted keyword
You can find SEO optimization options in the "Page Settings" tab, on the right side of the editor. Click on the "Additional options" button.
This is an important information for visitors and Google crawlers.
Put additional information to encourage visitors to visit your landing page.
Add your targeted keywords to title and description.
The title tag should have less than 70 characters and description tag less than 155 characters.
Quantity does not always mean quality.
Adding more keywords doesn't make automatically your site position better.
3. Check out if all images have alt tags and SEO-friendly file names.
Pay attention to your photo's names. Try to name your images in a descriptive way.
A perfect name should look like this: Photo_name_service(company).jpg
not like this: IMG_12345.jpg.
1. For changing titles and alt tags click on the "change" option in the image widget and go to the Settings tab in the newly opened gallery window.
TITLE: you will see this title after hovering over the photo/graphics.
ALT: this content you will see when the photo/graphics cannot be loaded; it is also used by website readers for blind users.
Remember that both files name and alt attributes should include target keywords.
Don't forget to optimize images which you using on your landing pages.
They shouldn't have weight and size too large. Recommended upload image size is about 100 kB and 1920x1020 maximum resolution (about cover photos).
Recommended for you: you can use this tool to make photos size smaller before uploading them on server: https://tinypng.com/
4. Make sure your landing page is indexed by search engines.
Make sure the landing page is visible for Google and other search engines crawlers by checking if in the SEO tab the proper checkbox is selected.
Of course, you can submit your landing page to indexing yourself.
Depends on a browser you can use links from below:
- Bing: http://www.bing.com/toolbox/submit-site-url
- Google: https://www.google.com/webmasters/tools/submit-url?pli=1
- Yandex: https://webmaster.yandex.com/site/tools/add-url/
5. Establish H1 headers for each section.
Each section should contain unique H1 headers.
For better SEO optimization you shouldn't duplicate the same headings in the following sections.
If it possible, add keywords to your headings.
6. Find out if you have a relevant page content.
Remember about putting the keywords in the content.
The good solution for making your landing page more varied is word substitution.
Make sure that your content is not a random piece of words.
Some useful tools:
http://tools.seobook.com/general/keyword-density/ - it is a very nice tool, where you only have to paste landing page link to get very specific information included keywords location and use (for example H1, H2, P, etc.);
http://wordcounter360.com - a tool that you can use before page publishing.
It is to get an indication of how many times a keyword is affected.
Remember to upgrade page content when you make some changes. You can complementary your page about new opinion or testimonials.
It is just a beginning of SEO optimization. Following instruction contains only information about on-page SEO. Next step is to make sure you get the dofollow and nofollow links to your landing page.